{"id":1692,"date":"2026-09-16T10:24:59","date_gmt":"2026-09-16T13:24:59","guid":{"rendered":"https:\/\/www.dexetfs.com.br\/noticias\/mercado-etfs-brasil-1-milhao-investidores-b3-week\/"},"modified":"2026-09-16T11:46:34","modified_gmt":"2026-09-16T14:46:34","slug":"brazil-etf-market-approaches-1-million-investors-b3-week","status":"publish","type":"noticias","link":"https:\/\/www.dexetfs.com.br\/en\/noticias\/brazil-etf-market-approaches-1-million-investors-b3-week\/","title":{"rendered":"Brazil\u2019s ETF market approaches 1 million investors"},"content":{"rendered":"<div id=\"attachment_1679\" style=\"width: 690px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1679\" class=\"wp-image-1679 \" src=\"http:\/\/www.dexetfs.com.br\/wp-content\/uploads\/sites\/1610\/2026\/09\/174256-scaled-e1789564730102-931x1024.jpg\" alt=\"etf-week-b3-luis-masagao\" width=\"680\" height=\"748\" srcset=\"https:\/\/www.dexetfs.com.br\/wp-content\/uploads\/sites\/1610\/2026\/09\/174256-scaled-e1789564730102-931x1024.jpg 931w, https:\/\/www.dexetfs.com.br\/wp-content\/uploads\/sites\/1610\/2026\/09\/174256-scaled-e1789564730102-273x300.jpg 273w, https:\/\/www.dexetfs.com.br\/wp-content\/uploads\/sites\/1610\/2026\/09\/174256-scaled-e1789564730102-768x844.jpg 768w, https:\/\/www.dexetfs.com.br\/wp-content\/uploads\/sites\/1610\/2026\/09\/174256-scaled-e1789564730102.jpg 1237w\" sizes=\"auto, (max-width: 680px) 100vw, 680px\" \/><p id=\"caption-attachment-1679\" class=\"wp-caption-text\">Luis Masag\u00e3o, B3<\/p><\/div>\n<div>\n<p>&nbsp;<\/p>\n<div>\n<p>Brazil\u2019s ETF market is approaching the milestone of 1 million investors. According to figures presented by Luis Masag\u00e3o of B3, the investor base reached 929,000, representing an increase of 39%. Assets held in custody more than doubled and approached BRL 70 billion, while total industry assets reached BRL 142 billion.<\/p>\n<p>The number of available products also increased. The number of locally listed ETFs grew 55% in one year to 219. B3\u2019s platform also includes 312 Brazilian depositary receipts backed by global ETFs, providing local access to funds managed abroad. Despite this expansion, ETFs still represent less than 5% of total assets in Brazil\u2019s investment fund industry.<\/p>\n<p>Diversification was identified as one of the most relevant recent changes. In addition to products linked to the Ibovespa, the market now offers strategies covering fixed income, gold, crypto assets, international equities and specific investment themes. Fixed-income ETFs approached equity ETFs in trading volume, expanding the use of the structure in an asset class that is particularly important to Brazilian investors.<\/p>\n<h2>BNDESPAR shifts from divestment to allocation<\/h2>\n<p>During the panel, Marcelo Marcolino of BNDES described a change in BNDESPAR\u2019s strategy. At the end of the year preceding the event, the institution launched a public selection process to allocate BRL 1 billion to ETFs, shifting from its historical focus on divestment to a position as an investor in the industry. Five asset managers were selected, with potential allocations of up to BRL 200 million per ETF.<\/p>\n<\/div>\n<div id=\"attachment_1680\" style=\"width: 691px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1680\" class=\" wp-image-1680\" src=\"http:\/\/www.dexetfs.com.br\/wp-content\/uploads\/sites\/1610\/2026\/09\/174266-scaled-e1789564819581-1024x911.jpg\" alt=\"\" width=\"681\" height=\"606\" srcset=\"https:\/\/www.dexetfs.com.br\/wp-content\/uploads\/sites\/1610\/2026\/09\/174266-scaled-e1789564819581-1024x911.jpg 1024w, https:\/\/www.dexetfs.com.br\/wp-content\/uploads\/sites\/1610\/2026\/09\/174266-scaled-e1789564819581-300x267.jpg 300w, https:\/\/www.dexetfs.com.br\/wp-content\/uploads\/sites\/1610\/2026\/09\/174266-scaled-e1789564819581-768x683.jpg 768w, https:\/\/www.dexetfs.com.br\/wp-content\/uploads\/sites\/1610\/2026\/09\/174266-scaled-e1789564819581.jpg 1290w\" sizes=\"auto, (max-width: 681px) 100vw, 681px\" \/><p id=\"caption-attachment-1680\" class=\"wp-caption-text\">Marcelo Marcolino, BNDES<\/p><\/div>\n<p>&nbsp;<\/p>\n<div>\n<p>The initiative builds on the bank\u2019s role in creating Brazil\u2019s ETF market. In 2004, BNDESPAR launched PIBB11, which tracks the IBrX 50, to broaden access to capital markets, provide lower-cost diversification and gradually divest part of its equity portfolio.<\/p>\n<p>The first offering raised BRL 600 million and reached more than 50,000 individual investors. To reduce the risks of adopting a product that was still unfamiliar to the market, BNDES offered investors a put option covering up to BRL 25,000. A second offering one year later raised BRL 2.3 billion and attracted more than 120,000 individual investors.<\/p>\n<p>In 2012, the bank again used an ETF to support market development. The BRL 1 billion offering of ECOO11, linked to the Carbon Efficient Index, was presented as the world\u2019s largest offering associated with a sustainability index at the time.<\/p>\n<h2>Fixed income broadens the reach of ETFs<\/h2>\n<p>Expansion into new asset classes shows that the industry\u2019s growth no longer depends solely on traditional equity indexes. In fixed income, ETFs have also become vehicles for distributing bonds, combining exchange trading, portfolio diversification and index-based exposure.<\/p>\n<p>According to Masag\u00e3o, operational simplicity and cost efficiency help explain the product\u2019s adoption by individual investors, institutions and financial advisers. ETF shares can be traded through the same infrastructure used for equities, while locally listed international products can reduce the need for direct access to foreign markets.<\/p>\n<p>Marcolino organized capital-market development around three pillars: investors, instruments and infrastructure. Under this framework, ETFs broaden the range of available instruments, B3 supplies the trading infrastructure and BNDESPAR\u2019s new allocation is intended to increase market depth.<\/p>\n<p>Despite the industry\u2019s recent expansion, its share of less than 5% of total Brazilian fund assets shows that ETFs still occupy a limited portion of the market. The growth of fixed-income products, the expansion of available strategies and BNDESPAR\u2019s institutional allocation indicate that the next stage will depend on both product development and continued growth in the investor base.<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The number of ETF investors on the B3 reached 929,000 after increasing 39%, while assets held in custody approached BRL 70 billion. During the opening panel of ETF Day at B3 Week, the exchange highlighted the industry\u2019s expansion and BNDES presented a new strategy to allocate BRL 1 billion to the segment.<\/p>\n","protected":false},"featured_media":1679,"template":"","categories":[54],"tag_noticias":[87,88],"class_list":["post-1692","noticias","type-noticias","status-publish","has-post-thumbnail","hentry","category-media-coverage","tag_noticias-b3","tag_noticias-etf-day-2026"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Brazil\u2019s ETF market approaches 1 million investors - DEX | Portal de ETFs<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.dexetfs.com.br\/en\/noticias\/brazil-etf-market-approaches-1-million-investors-b3-week\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Brazil\u2019s ETF market approaches 1 million investors - DEX | Portal de ETFs\" \/>\n<meta property=\"og:description\" content=\"The number of ETF investors on the B3 reached 929,000 after increasing 39%, while assets held in custody approached BRL 70 billion. 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